Jeff Johnson, owner of Local on the Square and Local Gastropub, is preparing to launch a food truck called Parish Grocery that he said may eventually also have a brick and mortar presence.
He told me this afternoon the menu will have a “southern Louisiana, Cajun, Creole” focus. The menu is divided right now into standards (things like gumbo, red beans and rice, shrimp etouffee and crawfish pot pie; sandwiches (examples – muffaletta, roast beef, BBQ shrimp Po Boy); snacks and sides (examples – warm bread pudding, pimento mac and cheese, potato salad) and beverages. There will also be four beer taps on the side.
His plan is to launch the truck at the Overton Square Crawfish Festival next month.
“It’s a complement to our catering business,” Johnson said. “It allows us to expand that, expand the brand. And a food truck is just fun.”