As consumer confidence rises, retail sales are forecasted to see a significant uptick this year. But it’s not just holiday shopping that’s driving retail traffic.
The number of people who will take advantage of holiday sales to make non-gift purchases for themselves is 57.1 percent this year, an eight percent increase from 52.9 percent in 2009.
In fact, the average person will spend about $108 on “just for me” purchases this holiday season.
Those most likely to spend on themselves may surprise you:
- Men – 58.2 percent
- Adults 25-34 years old – 70.5 percent
- Southerners – 58.6 percent
For more fun stats like these, look for this week’s cover story of The Memphis News, “Retail Rebound?,” on news stands this weekend.