The Greater Memphis Chamber is launching a campaign, #MEMLUV: Rewards4Rewards, to welcome Southwest Airlines and to encourage Memphis residents to enroll in the airline’s Southwest Rapid Rewards program.
Like many air carriers, Southwest carefully measures local enrollment in its frequent flier program, Rapid Rewards, as a gauge of local demand. The company also measures customers who use its Rapid Rewards Premier Card from New York-based JPMorgan Chase & Co.
The Greater Memphis Chamber, along with the Memphis Convention and Visitors Bureau and the Mid-South Air Service aims to sign up at least 50,000 new area Rapid Rewards members by Nov. 30.
“By establishing this base of supporters, Southwest will know our commitment level to support them is solid,” said John W. Moore, president and CEO of the Greater Memphis Chamber. “Even more importantly, it will allow Mid-Southerners to have the opportunity to see the impact that this airline will have on the region.”
Six locals will win round-trip tickets with Southwest at the end of the campaign in November. The winners for the #MEMLUV campaign will be announced at the Chamber’s Annual Chairman’s Luncheon in December.
You can catch the first-ever Stax Music Academy Alumni Band performing on Beale Street this month.
The AlumniBand will be performing at B. B. King’s Blues Club every Monday, Wednesday and Friday in June from 1 to 5 p.m.
The Alumni Band is also performing in the Stax Museum’s Studio A every Tuesday in June from 2 to 4 p.m. Admission to the Stax Museum is free after 1 p.m. on Tuesdays for residents of Shelby County with proper identification.
You can learn more about the Stax Music Academy here.
After the jump, a letter from Memphis congressman Steve Cohen to the two airlines, asking them to consider expanding their presence in Memphis:
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An accelerator launching later this year in Australia is modeling itself on Memphis’ ZeroTo510 medical device accelerator program.
Ignition Labs near Sydney, Australia, is now taking applications for its accelerator. It will start in September and focus on health and medical technology startups, according to ssti.org. And at the end of the program in November, the companies will “engage in a roadshow” through Australia, Europe and the U.S.
The program is partly the result of conversations officials there had with Allan Daisley, director of entrepreneurship and sustainability at the Memphis Bioworks Foundation.
The Northwest Tennessee Entrepreneur Center and Memphis Bioworks Foundation are collaborating to launch an agriculture innovation accelerator this summer.
The goal of the program will be to help launch and grow new agricultural businesses. It will be a cohort-based business accelerator that leverages the strength of the nine counties served by The Northwest Tennessee Entrepreneur Center that have significant assets related to agricultural crop production, livestock, and logistics. For the new program, up to eight companies will be chosen to go through a six-month round of business instruction and mentorship, and at the end, they’ll pitch their business plans to a group of investors.
The accelerator is open to individuals and teams with an idea for a new company as well as existing companies that are working on developing a new technology or innovation. The program will support entrepreneurs commercializing a range of agriculture-related technologies, things like precision agriculture and software, grain handling and storage, food processing, food safety, software, app development, livestock reproduction and nutrition and more.